How to Get Listed on TrustRadius: Claim Your Free Profile

TrustRadius lists B2B software for free. Vendors claim a free profile at solutions.trustradius.com/claim-your-profile, sign in to the vendor portal (LinkedIn or email and password), and complete the product profile: features, integrations, pricing, security information, and videos or demos. TrustRadius says free profiles put you "in front of 1M+ buyers". A Premium profile adds CTAs, lead capture and review-generation campaigns.

TrustRadius is known for long, detailed reviews from mid-market and enterprise buyers, and it has a strict review policy. Here's how to claim, what to fill in, and how to get reviews there. Checked in October 2026.

TrustRadius at a glance

	TrustRadius
Claim	solutions.trustradius.com/claim-your-profile → Claim my free profile
Vendor login	Vendor portal. Sign in with LinkedIn, or email and password
Free profile	Product profile, features and integrations, pricing, security info, videos and demos, eligibility for awards and badges
Premium profile	Adds a CTA button to your site or a booking page, lead capture forms, review-generation and refresh campaigns, custom questions, quote syndication
Vendors listed	10,000+ vendors in its directory
Domain Rating	85 (our Ahrefs check)
Traffic	~290,000 visits/month (3-month SimilarWeb average)
Link to your site	Paid (Premium) profiles get a CTA button; we saw those followed. Free profiles: no CTA
Owner	An HG Insights company

What TrustRadius is

TrustRadius is a B2B software review site owned by HG Insights, a technology-intelligence company. It's known for long, structured reviews and for verifying reviewers, which makes it popular with mid-market and enterprise buyers who read in depth before shortlisting. It runs annual awards (Top Rated, Buyer's Choice) and sells buyer-intent data to vendors.

Each product has a profile with reviews, pricing and alternatives pages. Paying vendors get a call-to-action button ("Get Started for Free", "Try for free") that sends buyers to their site.

Step 1: claim the free profile

Like G2, TrustRadius often already has a page for your product. Its vendor directory lists over 10,000 vendors. Search trustradius.com for your product first, then click Claim my free profile.

Step 2: sign in to the vendor portal

Use LinkedIn or a company-domain email. TrustRadius checks that you work for the vendor before giving you edit rights.

Step 3: complete the profile

The free profile includes everything buyers compare:

• Product description and screenshots.
• Videos and demos. A short walkthrough is the most-viewed asset on most software profiles.
• Features and integrations. TrustRadius uses these on comparison pages.
• Pricing information. Even "starts at $X/month" beats nothing. Buyers filter out profiles without pricing.
• Security information. Mid-market and enterprise buyers look for it. Add your certifications (SOC 2, ISO 27001) and policies if you have them.

Step 4: get reviews the TrustRadius way

TrustRadius reviews are long. Reviewers answer structured questions, and TrustRadius verifies reviewers and rejects thin or suspicious reviews. That makes each review harder to get and more valuable to buyers.

• Ask customers who have used the product for at least a few months and can talk about results.
• Send the direct review link, and tell them it takes 10–15 minutes. Honest expectations get more completions.
• Reviews also make you eligible for TrustRadius awards (Top Rated, Buyer's Choice) and badges, which TrustRadius says "boost your SEO, conversions, and brand".

Our first-reviews plan covers the outreach.

Free vs Premium

Free is enough to be listed, compared and reviewed. Premium is a marketing product: it adds a CTA button linking to your site or a booking page, lead forms on your profile, review-generation and refresh campaigns, custom review questions, and TrustQuotes syndication for your own site. Pricing is quoted via a demo. Consider it once TrustRadius is sending you buyers.

Does TrustRadius link to your site?

Only if you pay. On the paid profiles we opened on 5 October 2026 (ClickUp, monday.com, Wrike), the "Get Started for Free" and "View pricing page" buttons linked to the vendor's site with rel="noopener noreferrer", no nofollow. Those CTA buttons are a Premium feature. A free profile doesn't get one, so there's no link to you.

That fits the rest of the B2B review sites:

Site	DR	Visits/month	Free profile	Link to your site (our check, 5 Oct 2026)	Paid options
G2	91	~2.25M	Yes	No clickable link on the profile we checked	Profile upgrades, buyer intent
TrustRadius	85	~290K	Yes	CTA buttons only on paid profiles (followed on the ones we saw)	Premium profile
SoftwareSuggest	77	~358K	Yes	"Visit Website" buttons are sponsored nofollow ad links	Gold, Platinum, pay per lead
SaaSworthy	75	~220K	Yes	No link on the pages we could check	Placements, lead targeting
SaaS Browser	74	~13K	Claim	"Visit" goes through a nofollow redirect	Data plans
SourceForge	93	~22.5M	Yes	No direct link on the business listing we checked	Promotion
Crunchbase	91	~3.2M	Yes	nofollow	Pro data subscription

Is TrustRadius worth it?

For B2B software selling to mid-market and enterprise, yes. Buyers there read long-form reviews, and TrustRadius pages rank for "[product] reviews" searches. For a small self-serve tool, it's lower priority than G2 and Capterra.

What TrustRadius reviews look like

TrustRadius reviews are longer and more structured than on most sites. Reviewers answer questions about use cases, pros and cons, ROI, alternatives considered and support. That makes them:

• More useful to buyers, especially in mid-market and enterprise evaluations
• Harder to collect, because each takes 10–15 minutes
• Better as sales material: TrustRadius's Premium tools let you syndicate quotes, but even on the free profile, long reviews give your sales team specific, credible proof

Ask customers who can talk about outcomes and alternatives they considered, such as a champion who ran the evaluation, rather than casual users.

TrustRadius vs G2 for a first review push

	TrustRadius	G2
Review length	Long, structured	Shorter
Buyer profile	Mid-market and enterprise researchers	Broad B2B
Effort per review	Higher	Lower
Best first platform if	Long sales cycles, enterprise buyers	Most other B2B SaaS

For most early SaaS, concentrate the first 10 reviews on G2 or Capterra, then add TrustRadius (which first).

Pros and cons

Pros

• Free profile, often already created and waiting to be claimed.
• Long, verified reviews that work as sales material.
• An audience of mid-market and enterprise researchers.
• Awards and badges once you have reviews.

Cons

• Reviews take customers 10–15 minutes each.
• Free profiles don't get a link to your site.
• Smaller audience (~290K visits a month) than G2.
• Premium is priced through a sales demo.

Common mistakes on TrustRadius

• Asking casual users for reviews. TrustRadius rejects thin reviews. Ask people who ran the evaluation or use the product daily.
• Leaving pricing blank. Buyers filter it out.
• Skipping the security section. Enterprise buyers look for it first.
• Buying Premium before you have reviews. A CTA on an empty profile doesn't convert.

Related

• How to get listed on G2 and G2 vs Capterra
• B2B software review sites: what to do first
• AgentLaunch's catalog, which marks which review sites need vendor verification before you start

FAQ

Is TrustRadius free for vendors? Yes. Claiming and completing a profile is free. Premium is a paid marketing package.

How do I claim my product on TrustRadius? Go to solutions.trustradius.com/claim-your-profile, click Claim my free profile, and sign in with LinkedIn or a work email.

Does TrustRadius give a backlink? Only through Premium's CTA button, which was followed on the paid profiles we checked. Free profiles don't link to your site.

Who owns TrustRadius? HG Insights.

How long is a TrustRadius review? Long. Reviewers answer structured questions about use cases, pros and cons, ROI and alternatives, which takes about 10–15 minutes.