Glossary

What is a submission tracker?

A submission tracker is a list, spreadsheet or tool that records every directory you submitted to, with the date, status, listing URL, link type and any follow-up. Without one, approvals, rejections and badge requirements get lost across dozens of sites and inboxes.

By the AgentLaunch team · Updated November 2026 · Also called launch tracker, directory tracker

Columns that matter

Column Why
Directory and submit URL Where you submitted
Date When to follow up
Status Submitted, pending, live, rejected, needs action
Listing URL Proof it's live, and where to edit
Link type Dofollow, nofollow, after badge
Account and login Which email you used
Cost Free, badge, paid
Notes Rejection reason, queue date

Keeping it current

Check pending submissions after two weeks, and the whole list every few months: listings disappear, directories die and links change type. When you update your product, use the listing URLs to update every listing; see updating details across directories.

What it tells you

Combined with analytics referral traffic, the tracker shows which directories sent visitors and sign-ups. That decides where to put paid budget next time and which directories to skip. Our guide on tracking directory submissions has a template.

Example

Two months after launch, a founder's tracker shows 52 submissions: 41 live, 6 rejected (4 fixable), 5 still pending. Three of the live listings brought 70% of directory sign-ups. Next quarter she pays for a featured slot on one of those three and skips the rest.

FAQ

Is a spreadsheet enough?

Yes, for most founders. Tools add reminders and status checks.

How often should I update it?

As you submit, then check pending ones every two weeks.

Should I track nofollow listings?

Yes. They still send visitors and need updating.

Sources

  1. Google Analytics Help: Collect campaign data with custom URLs
  2. Ahrefs: Link rot

All glossary terms · Launch and directory terms